"Pattachitra" is an ancient art practiced by skilled artists known as “Chitrakaras” in various parts of Odisha. The canvas is made up of cloth coated with natural stabilizers over which the artists recreate mythological themes mostly based on the life of Lord Krishna. This art is also done on silk cloth, palm leaf, coconut shell and many household materials. Time taken for each painting ranges from few days to months and the work is extremely intricate and requires well-trained skill.
Kruti By Maahuaa encourages Pattachitra artists to retain their paintings in original style, however on surfaces and shapes which are of contemporary acceptance and utility. Kruti By Maahuaa Stores have in their repertoire some of the best Pattachitra hand painted Sarees, Stoles, Dupattas, Kurtis and Dress Materials apart from traditional paintings to be displayed on wall.
Kruti By Maahuaa supports Master Pattachitra artist Brajeshwar Pattnaik and his group of Pattachitra Artists (mostly ladies)